Cookie Policy

Introduction

This Cookie Policy explains how HBSS Dropshipping (accessible via hbdropshipping.com, hereinafter “we” or “us”) uses cookies and similar tracking technologies on our website. We are committed to protecting your privacy and ensuring compliance with applicable laws, including the European Union General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). By using our website, you agree to the use of cookies as described in this policy (unless you disable them through your preferences, as explained below).

Effective Date: May 28, 2025

What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, tablet) when you visit a website. They allow the website to recognize your device and store certain information about your preferences or past actions. Cookies serve various purposes, such as enabling site functionality, improving user experience, and providing analytical data. We also use similar technologies like web beacons and pixels; however, for simplicity, we refer to all these technologies collectively as “cookies” in this policy.

Cookies can be session cookies (which expire once you close your web browser) or persistent cookies (which remain on your device for a set period or until you delete them). Cookies may be set by our website (“first-party cookies”) or by third-party services that we use (“third-party cookies”). In the sections below, we explain how we use these cookies and your options for managing them.

How We Use Cookies

We use cookies to ensure our website operates smoothly, to understand and improve how users interact with our site, and to support our advertising efforts. Specifically, our uses of cookies include:

  1. Essential functionality: To remember items in your shopping cart, maintain your login/session for account access, and provide core features of the site.

  2. Preferences: To remember your choices (such as language or region selection) and other customizable site settings to enhance your experience.

  3. Analytics and performance: To analyze website traffic, user behaviors, and performance metrics so we can improve our content, features, and overall user experience.

  4. Advertising and marketing: To deliver personalized ads relevant to you, limit the number of times you see an ad, measure the effectiveness of ad campaigns, and enable remarketing to site visitors on other platforms.

  5. Security: To help secure your account and data (for example, by authenticating users and protecting against fraudulent logins).

Some of the cookies used for these purposes are set by third-party service providers acting on our behalf or in partnership with us. In all cases, we endeavor to protect your personal data and only use cookies as outlined in this policy.

Types of Cookies We Use

We categorize the cookies we use into the following types:
Essential Cookies (Strictly Necessary)
These cookies are necessary for the website to function properly and cannot be switched off in our systems. Without them, services you have asked for (such as adding items to your cart, logging into your account, or viewing secure areas of the site) cannot be provided. Essential cookies do not require user consent under GDPR. For example, we use essential cookies to keep you logged in as you navigate the site and to remember actions within a session (so that, for instance, items you add to your cart remain there when you proceed to checkout). These cookies are usually first-party cookies and may include session identifiers, authentication tokens, and user preference settings (like your cookie consent choices).
Functional Cookies
Functional cookies enable enhanced functionality and personalization on our website. They are not strictly necessary for basic operation, but they allow the site to remember choices you make (e.g., your username, language, or region) and provide improved features. For instance, if you select a preferred currency or layout, functional cookies will remember these details for your next visits. Disabling these cookies may result in some of our services not functioning as intended (for example, your preferences might not be saved or the site may not remember your custom settings).
Analytical Cookies
Analytical cookies (also known as “analytics” cookies) help us understand how visitors use our website. They collect information about which pages are visited, how long visitors stay, how users navigate through the site, and if they encounter errors. This data is aggregated (combined across many users) and often anonymized, and it helps us improve the website’s performance and user experience. We use third-party analytics services, such as Google Analytics and Hotjar, which set their own cookies to collect usage statistics and feedback. These cookies provide insights into what content is popular, how users interact with different parts of our site, and general user behavior patterns. We use these insights to optimize our content and design. (For example, Google Analytics cookies may track the number of visitors and their general geographic locations, while Hotjar cookies can help us understand user engagement, like how far down a page a user scrolls.)
Performance Cookies
Performance cookies are used to measure and enhance the performance of our website. They help us monitor technical metrics such as page load times, browser responsiveness, and server performance, so that we can identify and fix issues quickly. Performance cookies can also be used in website optimizations, such as A/B testing (where we show different versions of a page to different users to evaluate which version performs better) and similar strategies to improve functionality. The information collected by performance cookies is used to improve how our website works. It does not identify you personally; rather, it provides us with aggregate and anonymous data about how the site is functioning. Some analytics tools or services (including certain features of Google Analytics or other performance monitoring plugins) may also utilize cookies that fall into this category.
Advertising Cookies
Advertising cookies (also called targeting cookies) are used to deliver content – such as advertisements – that is more relevant to you and your interests. They may be set on our site by third-party advertising partners or social media platforms. These cookies work by uniquely identifying your browser and device, and they may track your browsing activities across different websites in order to build a profile of your interests. We use advertising cookies to support features like targeted advertising and remarketing. For example, the Facebook Pixel on our site sets cookies that allow us to show you relevant ads on Facebook (and its affiliated platforms) based on your interactions with our website. Similarly, we may use Google advertising cookies (such as those from Google Ads or DoubleClick) to display tailored advertisements on Google’s ad network and to measure the success of our marketing campaigns. Advertising cookies can also perform functions like preventing the same ad from continuously reappearing (frequency capping) and ensuring ads are properly displayed and counted (so we know if an ad was viewed or clicked). The data obtained through these cookies helps us understand the effectiveness of our advertising and marketing efforts. Please note: If you disable advertising cookies, you will still see ads, but they may be less relevant to you since they won’t be tailored to your interests.
Third-Party Cookies
Some cookies on our site are set by third-party service providers to enable features or functionalities provided by those external services. As mentioned above, examples include cookies placed by Google Analytics (for site analytics), Hotjar (for user experience feedback), and Facebook (for advertising/remarketing via the Facebook Pixel). These third-party cookies allow the respective providers to offer their services to us (and to you) – for instance, Google Analytics cookies help us get analytic data, and Facebook cookies help with showing relevant ads. We do not control the settings of third-party cookies. These cookies are governed by the privacy and cookie policies of the third parties who provide them. We recommend that you review the privacy/cookie policies of these providers to understand how they process your information. However, to safeguard your data, we have taken steps where possible to configure these third-party services in a privacy-friendly manner (for example, we have enabled IP anonymization for Google Analytics data to reduce the identifiability of users).

Managing Cookies

You have the right to choose whether or not to accept certain cookies. We provide several options to manage your cookie preferences:

  1. Cookie Consent Tool: When you first visit our website (and periodically thereafter), you will see a cookie consent banner or pop-up. This tool allows you to accept or reject non-essential cookies (such as analytical, performance, and advertising cookies). Once you make your choice, we will remember your preferences by storing them in an essential cookie, so the consent banner is not displayed every time you visit. You can change your cookie preferences at any time by clicking on the “Cookie Settings” link or a similar option on our site (usually found in the website footer), and adjusting the settings in our preference center.

  2. Browser Settings: Most web browsers allow you to control cookies through their settings. You can typically set your browser to notify you when cookies are being set, or you can block cookies altogether. You can also delete cookies that have already been set. Please note that if you disable all cookies (including essential cookies) via your browser, some parts of our site may not function properly.

Google Chrome/Mozilla Firefox/Apple Safari/Microsoft Edge/Internet Explorer

  • Third-Party Opt-Out: For cookies set by third-party providers, you can often opt out directly with those providers or through industry-wide opt-out mechanisms. For example:

    • Google Analytics: You can install the Google Analytics Opt-out Browser Add-on to prevent Google Analytics from collecting data on your browser.

    • Google Ads (Ad Personalization): Adjust your ad personalization settings in your Google Account by visiting Google Ad Settings and opting out of personalized ads.

    • Facebook Ads: Modify your Facebook ad preferences to control how Facebook uses data collected from our site to show you ads.

    • Industry Opt-Out Sites: Use industry opt-out platforms like the Network Advertising Initiative or the Digital Advertising Alliance to opt out of interest-based advertising from many participating companies at once.

Please remember that your cookie preferences are typically stored only on the device and browser you use to set them. If you use multiple devices or browsers to access our site, you may need to adjust your settings on each. Additionally, if you clear your cookies or if they expire, you may need to set your preferences again.

Your Privacy Rights

Depending on your location, you may have certain rights regarding the personal data collected via cookies and similar technologies. We are committed to respecting your rights in line with applicable data protection laws.

  • European Union/United Kingdom (GDPR): Users in the EU, UK, or other jurisdictions with similar laws have the right to withdraw consent to non-essential cookies at any time. You also have the right to request access to the personal data we collect about you, to request that we rectify or delete your personal data, and to object to or restrict our processing of it. Any personal data derived from cookies will be handled according to the GDPR and our internal policies. If you wish to exercise your data protection rights, including withdrawing consent for cookies, you can adjust your preferences as described above or contact us (see the “Contact Us” section below). We will not use analytical, performance, or advertising cookies for EU/UK users without your prior consent.

  • California, USA (CCPA): If you are a California resident, you have the right to know what categories of personal information we collect about you, to access that information, to request deletion of your personal information (subject to certain exceptions), and to opt out of the “sale” or “sharing” of your personal information. Under the CCPA (as amended by the CPRA), some data collected through advertising cookies might be considered a “sale” or “sharing” of personal information because it involves sharing identifiers and browsing behaviors with third parties for targeted advertising. We do not sell personal information for monetary compensation; however, we may share data with third parties via cookies for advertising purposes. You can opt out of this kind of data sharing by rejecting advertising cookies through our cookie consent tool or by using the “Do Not Sell or Share My Personal Information” link on our website (if provided). To learn more about our privacy practices and your rights, please refer to our Privacy Policy. You can also submit data access or deletion requests by contacting us as outlined below.

We will not discriminate against you for exercising any of these rights. Any requests to exercise privacy rights will be handled in accordance with applicable laws. For more detailed information about how we handle personal data (including data collected by cookies), please see our Privacy Policy.

Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or for other legal/operational reasons. If we make material changes, we will notify you by updating the date of this policy and, if significant, by providing a notice on our website (or via other communication methods if appropriate). We encourage you to review this page periodically to stay informed about our cookie practices.

This Cookie Policy is effective as of the date noted at the top. Continued use of our website after any updates indicates your acceptance of the revised policy.

Contact Us

If you have any questions or concerns about this Cookie Policy or our use of cookies and similar technologies, please contact us. You can reach us by email at hbsswu@qq.com or through the contact information provided on our Contact Us page.

For additional information about how we collect, use, or share your personal information (beyond cookies), and to learn about our contact details for privacy inquiries, please see our Privacy Policy.

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